
Cross-Border Marketing
Global Marketing Strategy, Performance & Scalable Growth
Welcome to GILIES, a dynamic marketing agency born from a unique partnership between two friends,both named Gili. We bridge the gap between high-level strategy and hands-on execution, empowering small and medium-sized businesses to achieve remarkable growth.
At GILIES, we deliver a comprehensive suite of services, from defining your Ideal Customer Profile (ICP) to leading full-scale digital transformations and CRM onboarding. We are deeply committed to driving demand, generating leads, and boosting conversions in both B2B and B2C markets.
Beyond campaign management, we offer expert consulting to educate and empower your marketing and sales teams. At GILIES, friendship and professional excellence go hand in hand, ensuring your organization’s digital ecosystem is always optimized for success.
Our Services
Strategy and Go-to-Market
We begin by identifying your ideal customer profile (ICP) and building a clear go-to-market strategy. This includes market research, audience segmentation, and defining the right messaging for each segment. We also select the most effective marketing channels, whether digital, traditional, or hybrid. The goal is to ensure your campaigns speak directly to the right audience and create demand.
Execution and Performance
We take a hands-on approach to digital marketing execution, running high-impact campaigns across major platforms. This includes LinkedIn, Google Ads, YouTube, Amazon, Spotify, Facebook, Instagram, TikTok, and more. We manage planning, setup, creative testing, and daily optimizations to improve results. Our focus stays on performance, lead generation, and maximizing ROI at every step.
Optimization and Performance Tracking
We don’t just launch campaigns and move on.
We continuously optimize based on real performance data and clear KPIs.
Our team analyzes trends, identifies opportunities, and makes smart adjustments to targeting and creatives. This includes A/B testing, refining audiences, and improving conversion rates over time. We also adjust budgets in real time to keep your campaigns efficient and scalable.
CRM and Organizational Alignment
We help businesses strengthen their marketing foundations and improve internal execution. This includes consulting to build and empower marketing teams with better processes and structure. We guide CRM transformation, ensuring seamless integration, clean data flow, and engagement. We also create better sales and marketing alignment so leads move smoothly from acquisition to conversion. The result is a clearer pipeline and stronger growth
AI-Driven Marketing
We use artificial intelligence to enhance every part of your marketing efforts.
AI-driven analytics help us uncover deeper customer insights, understand behavior, and improve decision-making. Machine learning supports smarter targeting, stronger personalization, and ad placement optimization. This allows us to react faster, test more efficiently, and scale campaigns with confidence. Your marketing stays innovative, effective, and future-ready.
Digital Branding for Senior Executives
We specialize in digital branding for senior executives, founders, and key industry leaders. This includes improving LinkedIn presence with profile optimization, positioning, and consistent messaging. We curate, create, and upload content that reflects expertise and builds trust with the right audience. We also ensure the executive’s online image looks professional across every touchpoint. The goal is to strengthen authority, visibility, and influence in the market.
Why Partner With Gilies?
Clear strategy. Paid media. Consistent growth.
GILIES is more than a marketing agency, we are your growth partner. We turn your marketing into consistent leads and sales with clear strategy and paid media that performs. We understand small and medium businesses, their challenges, and their ambitions, and we guide you step by step, providing clarity and measurable impact at every stage. Agile, professional, and approachable, we deliver results with the personal touch of a boutique team, combining strategy, technology, and execution to help your business grow confidently.We turn your marketing into consistent leads and sales with clear strategy and paid media that performs
Meet the Gilies
Two partners, one shared mindset, thoughtful, precise, and committed to doing things the right way
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Gili Noon
Gili Noon holds a degree in Communications and Business Management (B.A.) from the College of Management. With over 15 years of experience in the marketing industry, Gili has a proven track record of developing and executing comprehensive marketing strategies. She began her career at McCann Erickson, working with leading B2C brands and mastering multi-channel marketing and media advertising.
Since 2012, Gili has focused on the high-tech sector, particularly in gaming and cybersecurity, and has expertly guided startups from early stages to successful IPOs.
Gili excels in building and leading high-performance marketing teams, ensuring seamless collaboration with sales to drive growth. She is also highly skilled in digital marketing, ensuring that businesses scale and achieve measurable success

Gili Haikin
Gili Haikin holds a Master’s degree (M.A.) in Government with a specialization in Political Marketing, and a Bachelor’s degree (B.A.) in Communication from Reichman University (IDC).
With over 15 years of experience in digital campaigns and New Media, Gili has a proven track record in social media marketing, PPC, persuasive communication,
online advertising, public relations, and digital strategy building.
She works closely with clients and partners, combining strong interpersonal skills with hands on execution and attention to detail. Her core expertise includes analysis, evaluation, implementation, monitoring,
e-marketing, and retargeting across leading marketing platforms,
including Meta (Facebook and instagram Ads), Google Ads, and additional performance channels
Clients
Partners for brands that want clarity and results
We move fast, test smart, and focus on what works
Let's Talk
Tell us a bit about your goals and we’ll get back to you with next steps and a clear recommendation

